Sia's lyric video for "Alive" makes everyone else in music look terrible
Sia is the only thing that matters in music right now ...
NO! That's not entirely true, but it's pretty damned close. The faceless, single named force is something to be reckoned with, for damn sure. Everything this fame-avoiding star touches is certifiable platinum, with few of her peers coming close to the emotional storm she exudes. While the new video for her song "Alive" is just a lyric video, it's no less empowering or visually entertaining. Fuck it, this could be the official video and it would still trump 9/10 of the shit that's out there.
Sia's changing things.